Global Rus Trade became a member of the Interregional Export Forum
February 22, within the framework of the Interregional Export Forum, a Digital FEA Workshop was held.
The moderator was the managing partner, the creator of the Territory Ecosystem methodology.
The event was addressed by General Director of Global Rus Trade Elena Tudiyarova,
Executive Director, Product Owner of Bankofpartners.com, PJSC Sberbank Arsen Dumikyan,
Head of B2B Marketing in Russia and in the emerging markets of Europe eBay
Maxim Uvarov, vice president of sales and marketing for DHL Express in Russia, Anna Klinskova
and PAL Executive Director - official service partner of Alibaba.com in the Russian Federation Dmitry
The speakers of the seminar noted that successful foreign economic activity of enterprises
promotes the use by suppliers of a large number of electronic trading platforms, or
marketplace in order to promote their products.
Arsen Dumikyan presented the results of the work of his product, and also drew attention to the fact
that not only goods, but also services have a high export potential. As
example of Arsen led Russian IT-specialists who manage to successfully promote their
Maxim Uvarov spoke about retail exports of goods from Russia. Speaker presented statistics
recent research in this area. So, according to the submitted data, the volume of shipments
Russian products ordered through the marketplace, has grown more than 2 times in the last
two years. According to the expert, marketplaces are a sign of the reliability of the products of those
manufacturers who do not have brand recognition abroad.
Elena Tudiyarova outlined the features of the export of goods and services in the B2B sector. For example
the work of the portal Global Rus Trade expert showed that foreign trade activities in
wholesale sales become easier with the use of marketplaces. In addition, Elena
gave important practical advice to entrepreneurs who are planning to go to foreign
markets. Among the councils, the importance of placing product certificates was noted, which
increases the confidence of potential partners, an indication of export experience, high-quality photos and